Brand Central by Verizon
We created a destination for agencies, vendors and employees where they can access everything they need to create, learn, and share.
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A new home for all Verizon templates
Previously, employees, agencies and vendors would have to hunt around for the templates they needed within an enormous asset library. To solve this, we created a new specialized area dedicated to templates.
Amongst the highlighted content on the landing page were modules for known frequently used presentation templates as well as a new set of easy to use internal marketing templates built in Canva. We immediately saw an uptick in downloads, which meant more people being on brand.
What exactly is Compliance?
In the world of creators for Verizon, there is a process called Brand Compliance that all work must be submitted through. But that doesn’t mean everyone understands it, actually I would wager that most people don’t have a full grasp of how it works. So, let’s make a section that explains it, beginning with a video that spells out the process in a clear and concise way.
The Verizon Brand Training Center
There was already so much helpful brand content out there for creators, the problem was, no one could find it. The solution was a robust section highlighting content for those new to the brand as well as seasoned creators looking for the latest updates and training sessions.
